We'll uncover the #1 mistake costing you clients and exactly how to fix it.
StoryBrand messaging and growth strategy for coaches, consultants and business owners.
Become the obvious choice for your ideal clients.
Get clear on what makes you different and build a simpler, more profitable business around it.
★★★★★ Rated 5.0 on Google by 136 Business Owners
What did I learn working with these companies? The power of Story.
Being great at what you do isn't enough anymore.
AI has made it easier than ever to look polished, sound smart, and market a business.
Now everyone in your industry is starting to look and sound the same.
And when clients can't see what makes you different, they don't choose the best person.
They choose the one who's better at marketing themselves.
You might be seeing it already...
✘ Your revenue has flattened.
✘ You've wasted money on so-called marketing gurus that got you nowhere.
✘ Your clients can spot AI-written content, which immediately erodes trust.
✘ You're losing clients to people who aren't as good as you.
✘ You know you're different, but you can't put it into words.
✘ Your brand no longer reflects the level of work you do.
You're too close to your own business to see what makes you different.
And if you can't see it, your clients won't either.
It's like trying to read the label from inside the bottle.
I know because I've been there.
For more than 20 years, I've helped some of the world's biggest brands shape clearer stories.
Nike. Adidas. Jeff Bezos. David Beckham.
Then I started my own business and couldn't do it for myself.
I knew I was good at what I did. I just couldn't see what made me different.
That's when I discovered StoryBrand and began working with Donald Miller.
I got clear on my own story, grew Red Door 10X in a single year, and learned firsthand how the right story can shape an entire business.
Today, I'm the founder of Red Door Stories and co-author of StoryBrand Your Coaching Business with Donald Miller.
And I use what I've learned to help business owners become the obvious choice.
You need someone who can see your business with fresh eyes.
When your brand fuels your business:
Co-author of StoryBrand Your Coaching Business with Donald Miller Founder of Red Door Stories
When you get clear, everything in your business gets easier.
I made back 20X the investment in a weekend! Best money spent.
I'm closing 95% of my sales calls now that I have clarity.
I saw a 986% increase in conversions in the first 30 days!
I'm now charging 6X more for the exact same service.
I booked my first $15K speaking gig using my new messaging.
Clients are already sold before I get on the call.
This is not another diy course or group program.
It's just you and me, 1-on-1.
Let me pull the best ideas out of your head...
See the story connecting them.
Tell you what's getting in the way.
Help you avoid wrong turns.
Make the hundreds of decisions you've been putting off.
And stay with you long enough to actually put it all to work.
— I only accept two private clients per month —
StoryBrand Certified Guide and co-author of StoryBrand Your Coaching Business with Donald Miller
If you sell your expertise, this book is for you.
Introducing...
THE OBVIOUS CHOICE FRAMEWORK
Become the person people think of first.
This is a 1:1 mentorship for established coaches, consultants, and service providers who want more of the right clients and a simpler way to grow.
Together, we'll uncover what makes you different, turn it into one clear story, and build a strategy that gets you known for what you do best.
The right strategy is built one decision at a time
We’ll make the decisions that shape your brand and business.
What do you want to be known for?
Which offer should you lead with?
What should you charge?
What does your website need to say?
Where should you focus your time?
You’ll have me beside you to help you see what you can’t see, make those decisions, and put them to work.
— I only ACCEPT 2 private clients per month —
What sets you apart is already there.
LET'S MAKE IT EASY FOR THE RIGHT CLIENTS TO SEE.
A story that captures attention
Get clear on what makes you different and what you want to be known for.
The right offers at the right price
Make sure what you’re selling, how you package it, and what you charge support where you want to go.
A brand people remember
Turn your story into a website, content, soundbites, emails, and video that sound like you and make your value easy to see.
The right clients saying yes
Make it easier for the right clients to say yes, from the first impression to the sales conversation.
A simpler strategy for growth
Decide what deserves your attention, what can wait, and what you can stop doing altogether.
A reputation for what you do best
Get known for what you do best, so the right people think of you when they need what you do.
— BONUS VALUED AT $3000 —
A Turnkey Video Testimonial From Your Favorite Past Client
I’ll interview your favorite client and turn the conversation into a polished video testimonial you can use on your website, social media, emails, and more. I’ll also show you how to do it yourself, so you can keep collecting powerful client stories long after we’re done working together.
Available to one client per month. First come, first served.
*To claim the bonus, say yes within 24 hours of our call.
The No-More-Guessing Guarantee
At the end of our engagement, you’ll have a clear story, stronger offers, and a focused plan for getting more of the right clients.
If you don't, I'll keep working with you at no additional cost until you do.
What could getting this right be worth?
"I made $93K in the last 3 months."
Neill Williams
"I saw a 986% increase in conversions within 30 days."
Shardul Mehta
"I made back 20X the investment in a weekend."
Dominick Nusdeu
"One new client more than covered my investment. I had 3 client calls booked within 7 days."
Deb Meyer
"I'm now charging 6X more for the exact same service. Within just a few weeks my pipeline filled up and my revenue was 40% higher than my previous highest month."
Michael King
"I'm booked solid for the next 6 months and already making $100K above my best year ever."
BILL ZIPP,
Everyone asks the same question.
"Will it actually sound like me?"
"It was so easy because Kris did the heavy lifting. And yet I was engaged in just enough to make sure the copy was truly aligned with my voice."
MOLLY CLAIRE
"Kris figured out in one session what no one else could crack in years.
I spent a small fortune trying to get my messaging right with other 'marketing experts'. I wish I had found Kris first.
My messaging went from mismatched plaids & checks to a streamlined look that finally fits. Now my clients know who I am and what I do. They see why they need me because they're not confused anymore."
SUSAN F. FILAN
I worried no one else could capture my voice. The process brought it to life online in a heartfelt, genuine way. It was astounding.
Mary Huang
"If you want to know you'll get a return on your investment, I would hire Kris Jones"
— Donald Miller, Author of Building a StoryBrand
You shouldn't have to work so hard to become the obvious choice.
Let's find your "special sauce" so clients choose you over everyone else.
DURING OUR CALL, WE'LL TALK ABOUT:
✓ Where you are and where you want to go.
✓ What's keeping you from becoming the obvious choice.
✓ What to focus on to get more of the right clients.
Have you wasted years trying to figure it out on your own?
"I wasted at least two years trying to do it on my own. If only I had invested in myself sooner. Now that I have the right words, I'm way more confident. I use those words in everything I do."
Mikki Gardner
"I read StoryBrand but didn't have the brain space to figure out how to implement it myself. Kris saved me so much time."
Crystal Whitmarsh
"Before Kris, I kept second-guessing myself. I was too close to my own work Kris provided the perspective I needed to communicate clearly."
THOMAS STELTER
Do people not understand what makes you different?
"The clarity gave me confidence, saved me so much time, and brought me peace of mind knowing my message is truly resonating with the right people."
HEIDI ALLSOP
"I immediately got two high-ticket clients after updating my website."
ERIC SIEVBURG
"I'm closing 95% of my sales calls. The story helped me get clear in my own mind about what I do. It's boosted my confidence and made me feel like a true expert."
ANDREA GILES
Are you doing too much of the selling yourself?
"Getting just one new client more than covered my investment. I have more time because my website does the selling for me."
EMILY GOWEN
"My business grew to the point where I needed to bring on a partner. That was my ultimate goal."
SCOT SULLIVAN
"I feel the kind of joy that comes with knowing I'm on the right path. Kris will change your life. I am not kidding."
Marilyn Bousquin
Investing in your business should pay for itself.
I easily wasted at least two years trying to do it on my own.
I have saved myself so much time, money and mental agony
A comprehensive service at this price point is rare.
I have confidence knowing
it's done right. What a relief!
I made 100K in just 93 days. I can't believe it!
I immediately got 2 new high-ticket clients.
"I spent a small fortune on other 'marketing experts'."
Kris figured out in one session what no one else could crack in years.
I wish I had found her first.
—Susan Filan
Kris understands how positioning, marketing, and sales work together to grow a business.
Kris Jones has an incredible ability to take my half-formed ideas, ask the right questions, and turn complicated situations into a clear plan. She's a brilliant messaging strategist, but what sets her apart is her business acumen. She understands how positioning, marketing, and sales work together to grow a business. I leave every conversation knowing exactly what to do next and feeling more confident as a business owner.