Step 1
Your business today
AI can only spot the gap between your old business and your new one if you tell it about both. Fill these in once, and every prompt below updates.
Leak #1 · Design
Does your brand look like who you've become?
Your colors, fonts, photos and logo set expectations before anyone reads a word. After a pivot, they often still match the old business.
My colors, fonts and photos match the personality clients meet when they work with me.
My photos are current and show the person I am now.
My brand looks as experienced as I am, and fits what I charge.
Nothing on my site (name, logo, visuals) still points to my old business.
I have a short video where people can hear me explain how I'm different.
Attach 2 or 3 screenshots of your homepage when you run this one.
Leak #2 · Story
Is your client the hero, or are you?
Your client is the hero. You're the guide. After a pivot it's easy to make the website about your own change instead of their problem.
In 5 seconds, a visitor can tell what I do and how it makes their life better.
More of my homepage is about my client than about me.
I name the problem my ideal client has now, in words they'd use.
My main button says what to do next and has a benefit in it (not "Learn more").
I show what my client's life looks like after working with me.
Paste your homepage copy below this prompt, top to bottom.
Leak #3 · Proof
Do your testimonials offer praise or proof?
Praise says you're lovely. Proof shows what changed. After a pivot, many testimonials are also about an offer you don't sell anymore.
My testimonials start with the client's struggle and end with a result.
My testimonials are about the offer I sell now.
Each testimonial can be read in a few seconds, with no rotating slider.
My testimonials include the client's name and photo.
I have at least one video testimonial.
Paste every testimonial from your website below this prompt.
Your results
Where your brand is leaking trust
Answer the 15 questions above to see what to fix first.
Score each one Yes, Sort of or No. Your fix list appears here as you go.
AI finds the leak. You fix it.
AI is good at spotting gaps. It can't tell you what makes you different. Only you know the story behind your business and why you made this pivot. That story is your human advantage, and it's what clients connect with.
Want a second set of eyes on your results?
Book a free Growth Gameplan Call with me. We'll look at your brand, your website and your marketing together, and map out a plan to help you get more clients.
Book a free Growth Gameplan Call